It's never been easy to run a Dental Practice - and it gets tougher every day. I mean, look at what's going on in your Business. Read more...
ATTENTION Dentists... If You Don't Have an On-Line System That Automatically Attracts New Patients, Converts Prospects to Patients and...Retains Them to Increase Their Lifetime Value... You're Losing Money Every Day!
Email Marketing Services
Email marketing is a crucial exercise for dentists. While dentistry may not appear to be in need of extensive marketing strategies but any veteran would know the significance of trying to maintain a lifelong relationship with present patients and the rewards of consistently expanding the database of satiated clients.
The work of dental marketing isn’t as easy as some people in the dental marketing industry would have you believe. The dental patient isn’t the run-of-the-mill Internet surfer when it comes to selecting the products or services a dentist has … Continue reading
Dental Marketing Strategies for Retain Patients
Dental Marketing Services Email marketing need not be only to try and get new patients. Your dental office database would have email addresses of hundreds of patients if not thousands. It is extremely easy to use these email addresses to remind patients of their checkups, to let them know of your promotions or something that might be of interest and may initiate action. These would help you to retain patients for a lifetime. Most dentists miss out on retaining clients and the focus is only on new patients. If you manage to consistently retain clients with email marketing, sooner than later you may not need new patients at all, unless you open up more dental offices.
Email marketing is a great method to seek referrals. When you know a certain patient is happy with your services, it is normal to expect them to talk good about your practice. However, there is no way to know for certain if that does happen in reality. With email marketing, it can be a kind reminder or just a nudge to spread the word.
You may update all the latest developments on your website but most patients do not keep checking the websites or the printed marketing materials. If you have launched a new office or have started offering some services then using email marketing you must reach out to your existing and new patients. This would always lead to more revenue than other marketing methods.
Email marketing should be juxtaposed with newsletters, educational content, advisories and promotional offers to get new patients.